The SLB published its Q1 2024 Report, highlighting how its funded programs delivered strong, measurable results, expanding markets and driving incremental lumber demand. Through its programs and partnerships, the SLB is leading the industry’s efforts to deliver long-term, sustainable growth in demand for softwood lumber products.
Key highlights include:
- 431 MM BF of incremental demand generated, which has a carbon benefit of 1.1 MM metric tons of CO2 stored and avoided.
- WoodWorks directly influenced 87 projects and indirectly influenced 332 projects in Q1.
- SLB Education continues to play an important role in expanding market share for wood products among the next wave of AEC professionals.
- The American Wood Council advocates for code change proposals that would make mass timber more cost-competitive with other materials.
- Think Wood resources produced 300 new contacts and 20 project leads sent to WoodWorks.
- The SLB partnership with Super Bowl star-turned-designer Michael Bennett’s firm Studio Kër amplifies messaging.