Ashlee Cribb

FEA will host their Forest Products Forum on September 15, 2026 at the World Forestry Center in Portland, Oregon. Ashlee Cribb, CEO of the Gorman Group will present on the challenges of producing lumber in British Columbia today. Ashlee will delve into: the key challenges facing the BC lumber sector, including timber supply constraints, wildfire impacts, and rising operating costs; improving operational efficiency and competitiveness in a changing market environment; and positioning for future success, including strategies for resilience, innovation, and long-term sustainability. Join FEA’s leading analysts and industry experts for insights on macroeconomics, housing, lumber, timber, trade, engineered wood products, and panels. Get the market intelligence and forward-looking perspective you need to navigate change and make informed business decisions.