As wildfires continue burning across BC, experts are renewing calls to make FireSmart wildfire mitigation principles mandatory rather than voluntary. Mike Flannigan, at Thompson Rivers University, argued that in high-risk locations, FireSmart measures only work if applied consistently – because one unprotected neighbouring property can still spread embers that ignite a FireSmart-compliant home nearby. The debate is not new. …For brokers, the more consequential story is one the industry has been aware of for years: FireSmart certification exists, can be verified, and demonstrably reduces risk – but there is still no standardised way for that to translate into a lower premium in Canada. …Standard homeowner policies still cover fire damage regardless of whether a property meets FireSmart standards, and evacuation-related coverage still triggers independent of mitigation status. But as more provinces and municipalities weigh mandatory resilience requirements… FireSmart certification is likely to become a more common client question.