There are moments in the history of science that become fables about sudden insight, simple storybook scenes, like Archimedes in the bath, Newton under the apple tree or Einstein in the patent office. Cognitive psychology has the makings of another one in the hobby photography of Ronald Senack, 63, who walks the woods of eastern Ontario, collecting evidence for the wild truth that human minds project into the natural world. …Jessica Taubert, for example, a scientist at the U.S. National Institute of Mental Health, is interested in the importance of exaggerated expressions, why illusory faces tend to be expressing intense emotion. Catherine Mondloch of Brock University in Ontario, studies normal face perception, recognition of individual faces, and how it changes across the human lifespan. Other researchers are using Senack’s images to test and explain the propensity to facial pareidolia in people with dementia, motor neuron disease and schizophrenia.