Mass timber is making a bold entrance in B.C. real estate, but experts say it faces hurdles including supply-demand mismatch and fire safety concerns. The province’s mass timber industry is seeing growth. About 450 mass-timber buildings were completed or under construction in the province as of December 2024, up from about 410 a year prior, said a statement from the B.C. Ministry of Jobs and Economic Growth. …Wider adoption may hinge on developers changing their mindset. Better alignment is needed between supply chains and developer demand in order for new construction methods to really take off, said Andrew Stiffman, vice-president of construction services with Kalesnikoff Mass Timber Inc. …There is incongruity between the way some buildings are designed and the way his industry is currently set up to deliver them. …Public perceptions of fire safety may also be holding the industry back.