Throughout the year, we’ll be highlighting industry, SLB program, and partner leaders illustrating how and why the softwood lumber industry is working collectively to ensure we continue to grow market share in the years to come. This month, the SLB’s former Board Chair, Brian Luoma, describes the importance of the SLB’s work to grow market share for lumber in multifamily and nonresidential buildings.

A recent profile of the JJ Carroll Redevelopment from MASS Design Group puts the spotlight on the advantages of light-frame construction in affordable housing, with the architecture firm highlighting its value and speed of construction benefits. Affordable housing represents a significant opportunity to increase demand for light-frame and mass timber construction, with estimates of the housing shortage ranging from 1.5 million units… Wood-focused design competitions continue to play a pivotal role in shaping the future of architecture and engineering education by inspiring students to explore innovative applications of wood and mass timber.