On 25 February, PEFC International will host the webinar Growing Trust Beyond Forests: PEFC Trees outside Forest certification for urban forestry and agroforestry, bringing together voices from science, policy, business, and local government. Held online in two live sessions (10:00 and 15:00 CET), the 90-minute event will focus on what it takes to scale responsible tree management beyond traditional forests and how credibility can be built along the way. The webinar will open with Arianna Oggioni of PEFC International, who will introduce the concept of trees outside forests and explain why agroforestry and urban forestry are gaining momentum as solutions for climate resilience, biodiversity, and sustainable production. Her remarks will set the stage for a central question running throughout the event: how can good practice on the ground translate into trusted, credible claims?