Payson sits in one of the most fire-prone regions in the country, yet the town council has repeatedly declined to adopt fire-hardening requirements for new homes. The town several years ago approved a Firewise landscaping code aimed at thinning overgrown properties and removing vegetation touching buildings. However, the council has twice rejected a Wildland-Urban Interface (WUI) building code, most recently after firefighters urged the council to adopt standards for new construction. Builders raised concerns about cost, and the council again declined to move forward. A collection of studies suggests those concerns may not align with the data. Research from federal agencies, economists and wildfire specialists shows WUI codes add little to the cost of new construction, save money over time and significantly reduce the likelihood of homes burning in a wildfire. The research also points to major long-term savings for taxpayers, who shoulder growing federal firefighting costs in high-risk areas.